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Christchurch named to host Pinot Noir Celebration

Christchurch on the South Island has been named as host city for the 2021 edition of the New Zealand Pinot Noir Celebration. 

Pinot Noir NZ was established in 2001 with the aim of bringing the world of pinot noir to New Zealand by creating an experience to “showcase everything unique about growing pinot in Aotearoa”. 

The three-day celebration is held every four years, when more than 100 New Zealand pinot noir producers gather, along with pinot enthusiasts, journalists and members of the trade, to explore the country’s most popular red variety.

The last event was held in 2017 on Wellington’s waterfront. The vent has not been held in Chrsitchurch before and will be a boost for a city that has been plagued by earthquakes and the recent mosque shootings. 

Pinot Noir NZ 2021 will be the sixth event and will also mark the event's 20th anniversary. 

“The New Zealand wine industry is becoming mature and confident, comfortable about who we are and how we talk about ourselves,” said Pinot Noir 2021 co-chair Helen Masters, winemaker at Ata Rangi in Martinborough, and New Zealand Winemaker of the Year 2019.

“New Zealand’s continual innovation in grape growing, winemaking and industry-wide sustainability attracts great interest on the world stage.”

Masters said: “The committee considered a number of venues for Pinot Noir 2021, but Christchurch really stood out for its energy and collaborative approach. It’s a fascinating city, the speed with which it’s evolving makes it an extraordinary destination for our guests to explore.

“It’s also a natural mid-point for our pinot noir growing regions in the North and South islands. Following the appalling terrorist attack in Christchurch on Friday 15 March, we are even more committed to showing our support for the city.”

Pinot Noir 2021 will run from February 23-25, 2021. For more info visit


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